CPRA, GDPR, Virginia CDPA, and NY Shield Act: Essential Things You Need to Know

With the rise of streaming TV, online commerce, messaging and contactless purchasing, there is more data out there. With pandemic economy dictating efficiency in spending, and third party cookies being phased out, publishers and brands are looking for the most efficient bang for their advertising buck. This data and how is it used is increasingly regulated both in the EU under GDPR and in the US under CCPA and the upcoming laws CPRA and Virginia CDPA. In this interactive webinar, Odia Kagan will discuss the unique issues around ad tech and personal data collection and will explain what publishers, and adtech providers need to think about when faced with compliance under these laws and what steps should they take now.

The webinar will cover: 

• Advertising personalization data is personal data and personal information under CCPA and GDPR. 
• Key requirements under CCPA, CPRA, GDPR 
• Do not share my personal information? 
• How do you disclose your practices transparently? 
• Where does TCF factor in? 
• Use and sharing is consent based – but how does that work in real life? 

Presenters: 

Odia Kagan is a Partner and Chair of GDPR Compliance & International Privacy Practice at Fox Rothschild LLP, a US national law firm. Odia has advised more than 200 companies of varying industries and sizes on compliance with GDPR, the California Consumer Privacy Act (CCPA) and other US data protection laws. With an emphasis on a pragmatic, risk based approach, Odia provides clients with practical advice on how to design and implement their products and services in a compliant manner. Odia holds 3 law degrees, 5 bar admissions and 5 privacy certifications (FIP, CIPP/US/E, CIPM, CDPO).

Link of the recorded webinar on Youtube:

Slides of the webinar: